YouTube Inc., which was recently bought by Google Inc. for $1.65 billion, is in talks with Verizon Communications Inc. to bring the site's videos to cell phones and television sets, the Wall Street Journal reported. (subscription required)
The potential deal may give Verizon Wireless customers access to YouTube videos on their cell phones and mobile devices through the company's premium V Cast service, according to the Journal.
It is also speculated that if the deal is signed, Verizon may offer YouTube videos as part of an on-demand TV service it is launching in the United States. Verizon is making massive upgrades to its network and the YouTube deal could help the company showcase its new capabilities.
Verizon currently offers video clips from networks such as MTV, ESPN and ABC News. The potential YouTube deal would mark the first time that Verizon would show clips from a company whose videos appear only on the internet, reported the Journal.
It is unknown if there would be advertising on the service.
YouTube has broader mobile, partnership ambitions. Last week YouTube announced that it plans to launch its own mobile service within a year.
Also, in recent months YouTube made major content partnerships with media companies.
In September, YouTube announced a content partnership with Warner Music Group. In June YouTube and NBC Universal signed a deal to promote clips of NBC network's upcoming fall season after it had asked YouTube to remove some of the network's clips.
The Journal reported that YouTube may seek out similar mobile content partnerships with other telecom providers.