In an effort to start monetizing website traffic, YouTube has unveiled plans to post more than 4,000 hours of feature-length classic TV content on its site.

The announcement comes on the heels of a partnership with Sacramento, Calif.-based Digital Music Group, which will provide the classic content from its music, TV and film catalogs and share copyright access with YouTube on a revenue-sharing basis.

DMG will reportedly be paid a percentage of revenue from ads appearing alongside its music and TV content.

The Wall Street Journal reports that this is one of the first revenue-sharing partnerships YouTube has so far entered into, and it marks the first initiative parent company Google has made to find ways to monetize YouTube's unprecedented popularity among Internet users.

In addition to the deal, YouTube will help enforce DMG's copyrights by using filtering technology to identify songs on its site that are being used by users without permission from DMG.

As part of an overall strategy to stem the tide of copyright infringement, YouTube also has announced plans to offer revenue sharing options to users who post content on its site. After purchasing YouTube in October 2006, Google assured investors that stemming the tide of infringement would be a top priority.

The classic TV content lineup will include such classics as "Gumby" and "I Spy."