New York Publishing Group has purchased Adotas, Pesach Lattin, CEO of Vizi|Media, announced today.
"After six years of publishing interactive advertising publications, I have decided that it is time to focus 100 percent on Vizi|Media and our growing business," said Lattin, who founded Adotas. "I'm incredibly proud of what we were able to build with Adotas and have the utmost confidence that Robert Regular and his team will maintain and build upon our success."
Robert Regular, CEO of New York Publishing, said the acquisition presents an opportunity to better connect to online advertising professionals.
"After nearly ten years of building and working with companies in online advertising, I feel a connection with what professionals are looking for and I am excited to work with everyone on the improvement and growth of Adotas," Regular said.