Volvo will sponsor a new web series on MSN that stars Craig Robinson from NBC's "The Office" as a driving instructor.

The web series is the brainchild of Reveille, the production house behind "The Office."

"We integrated aspects of Volvo's marketing campaign into themes for the new show without bastardizing the concept or jeopardizing the story," Howard Owens, managing director, co-head of domestic TV and head of digital at Reveille, told Reuters. "Volvo put no restrictions on us in terms of the kind of content we could make."

"Mr. Robinson's Driving School" is the third Reveille series to run on MSN. The company previously produced "Chef to the Rescue" with Kraft and "The Big Debate" with Cingular.