Sweepstakes are popular among entertainment companies, and now they have another location to place them, as well as a new system to measure them.

The HollywoodWin.com sweepstakes portal was created to meet the needs of Entertainment companies seeking to run online promotions for their latest events and/or product releases. Their system is the engine that drives the HollywoodWin.com Website and is currently hosting several very large online promotions simultaneously.

One of the technological hallmarks of the HollywoodWin.com sweepstakes system is its ability to operate strictly as a back-end “engine” thereby allowing clients to create their own Websites and simply utilize the HollywoodWin.com data capture and management capabilities.

Another defining characteristic of the HollywoodWin.com Website is its metric reporting system that has taken online contests to the next level. Through this module, OPG LLP/HollywoodWin.com can track all Web traffic activity of its client's sweepstakes campaigns while segmenting their data into a number of selects based on an incredibly varied number of criteria. These selects can include; state, city, zip, income level, age, sex, race, geographic location, and religious background just to name a few.

The site also has the ability to capture real-time survey data during the contestant entry phase. The survey itself is fully customizable for each contest and can be used as data points for select criteria.