Socketware, Inc., makers of the Accucast suite of solutions for email marketing, announced today the release of Accucast version 4.

"Accucast v4 provides substantial enhancements to every facet of the product, from integration and management of recipient data, to dynamic and triggered message creation, campaign management, and a completely new reporting and analytics engine," says Michael Pridemore, chief executive officer, Socketware.

New features include:

• A new WYSIWIG Script Editor that ensures users will never be forced to interpret HTML code again
• Completely new reporting engine that creates "meeting-ready" reports using any chart or graph in many formats, delivered directly to the screen or by e-mail
• A new data filtering tool that allows for on-the-fly editing and expansion of recipient lists
• Recurring campaigns at down-to-the-minute intervals, guaranteeing subscribers always receive the right message at the right time

Accucast claims that the new features will help email marketers generate high response rates, boost revenue and foster customer relationships. Accucast technology powers the email marketing of companies such as ACE Hardware, CNET, Delta Air Lines, Regions Financial Corporation, and Travelocity.