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December 23, 2005
Affiliate Marketing 30% Growth

LeadFlash.com, an affiliate advertising network, announced that affiliate marketing saw a 30 percent growth in 2005.

The company says that in 2005 marketers saw the benefits of a fixed cost per acquisition (CPA). For advertisers, according to LeadFlash.com, being able to set their own price for leads or sales gives them more control over their advertising budgets.

"Advertisers are tired of playing pay per click arbitrage games and the constant algorithm changes in the search engines. They need a fixed cost solution. Affiliate advertising saw a 30 percent increase over the last year and will continue to grow exponentially," says John Dalton, director, marketing, LeadFlash.com.

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