NEWS
March 21, 2006
DoubleClick Acquires Falk eSolutions

DoubleClick Inc., a provider of digital advertising technology and services, announced that it has agreed to acquire Falk eSolutions AG based in Germany.

The company's acquisition of Falk eSolutions will increase DoubleClick's online market presence in Europe. The transaction is expected to close at the end of this month but the amount of the deal was not released.

"Falk is a natural fit with DoubleClick because of its commitment to product innovation, reliability and local customer service. Combined with DoubleClick's seasoned industry experience, scalability and global presence, together we will be able to offer clients a feature-rich solution which can enable them to increase ROI on their digital advertising investments," says David Rosenblatt, CEO of DoubleClick.

Upon closing of the acquisition, Thomas Falk, CEO of Falk, will assume the role of president of DoubleClick EMEA; he will report to Ben Regensburger, president of DoubleClick International.