EyeWonder, Inc. announced that its ad formats are now fully certified and available to advertisers on MSN.com

The company's Instant Play Video Ads, Self-Select Video Ads and Rich Media Ads are available to MSN media buyers and planners.

"MSN has always been one of the internet's top destinations, and EyeWonder is proud to have our highly engaging and top performing ad formats available to advertisers as a fully certified offering on MSN," says Burke Scott, VP of channel development at EyeWonder.

MSN reports that it reaches 60.1 percent of the online audience and has nearly 90 million unique users.

"More and more advertisers are realizing that using video and rich media can significantly increase the overall success of their online ad campaigns. Now with both the certification of our ad formats and MSN's participation in EyeWonder's Select program, it will be much easier and more affordable for advertisers to run successful EyeWonder-enabled ad campaigns on MSN's top properties," adds Scott.