Lyris Technologies has released ListManager 9.0, a suite of tools to help marketers measure the effectiveness of email marketing campaigns with features such as delivery and engagement metrics, and A/B split testing.

The List Manager 9.0 Report Dashboard provides summary information on campaign results, showing at a glance the most recent mailings and resulting metric trends, such as clicks, unsubscribes and the engagement index value.

"These new and enhanced features provide companies with more sophisticated ways to create, publish and manage all aspects of an email marketing program and analyze results for best performance," says Luis Rivera, CEO of Lyris Technologies. "With this new release, Lyris continues to solidify its reputation as a leading-edge provider of hosted and software email marketing applications."