http://www.imediaconnection.com iMediaConnection.com Copyright 2013 iMediaConnection.com. All rights reserved. en We all know that the "sheeple" of the world are easily conned by slick marketing. Here are the insanely brilliant ad campaigns that drove sales for lackluster products. http://www.imediaconnection.com/content/33837.asp Media Planning & Buying March 26 2013 You send out your resume again and again, but no one responds. It's almost like potential employers are silently mocking you. Here's why they won't give you the time of day. http://www.imediaconnection.com/content/33076.asp Media Planning & Buying November 08 2012 Creating an infographic usually requires sorting through a cornucopia of information and clarifying the essential points. Here's an easier way to build one. http://www.imediaconnection.com/content/32969.asp Emerging Platforms October 25 2012 Let's be real here. From a numbers standpoint, questionable marketing tactics often work. But is it really worth sacrificing long-term brand health for a short-term revenue spike? You decide. http://www.imediaconnection.com/content/32820.asp Media Planning & Buying October 04 2012 Alone, QR codes are never the answer. Here's how to incorporate them meaningfully into a broader marketing strategy. http://www.imediaconnection.com/content/31742.asp Mobile May 10 2012 If you think you can ignore something as big as Siri from a company as big as Apple, think again. Here's how to prepare for the coming revolution. http://www.imediaconnection.com/content/31603.asp Mobile April 25 2012 The endless supply of agency jargon can leave clients dizzy and disoriented. Here are the most confusing agency buzzwords defined to steady your advertising aim. http://www.imediaconnection.com/content/31353.asp Media Planning & Buying March 28 2012 Intentional or not, there are countless ways your agency is ripping you off, and almost all of them can be avoided. Here are a few pointers that will help you restructure your account and save massive amounts of money. http://www.imediaconnection.com/content/30642.asp Brand Issues December 09 2011 The current uses of QR codes are just not cutting it. Find out why these tools aren't working and how they can be redeemed. http://www.imediaconnection.com/content/30267.asp Mobile October 14 2011 The most successful viral videos are not the ones that reinforce a brand position. They reinvent it. So if your video isn't turning people into advocates, then it's probably a waste of time. Here's why. http://www.imediaconnection.com/content/29721.asp Video August 16 2011 A company doesn't have to be evil to be worthy of hatred. Let's examine traits and practices that give marketers cause for concern over the path that our once-beloved Google has followed. http://www.imediaconnection.com/content/28834.asp SEARCH ENGINES April 13 2011