iMediaConnection - John Nardone http://www.imediaconnection.com iMediaConnection.com Copyright 2013 iMediaConnection.com. All rights reserved. en Will programmatic buying become the industry standard? Are you still buying digital media with insertion orders and manual RFPs? Your competitors aren't. Here are the methods that are becoming the new industry standard. http://www.imediaconnection.com/content/33444.asp industry_insider March 20 2013 Signs that you're too reliant on outsourcing Outsourcing certain marketing functions is not always the best option. In fact, owning your own data can give you a key advantage. Read on for four ways to ensure proper control. http://www.imediaconnection.com/content/30620.asp Media Planning & Buying December 05 2011 How to manage cross-channel communications It's difficult to maintain a consistent brand image across multiple channels. Discover the key tactics to achieving marketing harmony. http://www.imediaconnection.com/content/29465.asp INTEGRATED MARKETING July 06 2011 How to manage cross-channel communications (page 2 of 2) http://www.imediaconnection.com/content/29466.asp INTEGRATED MARKETING July 06 2011