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        <title>iMediaConnection - Simms Jenkins</title>
        <link>http://www.imediaconnection.com</link>
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        <copyright>Copyright 2013 iMediaConnection.com. All rights reserved.</copyright>
        <language>en</language>
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            <title>Smart tips to re-energize your email efforts</title>
            <description>When your email campaigns start losing their luster, try some of these accessible tactics to pump up your results.</description>
            <link>http://www.imediaconnection.com/content/23930.asp</link>
            <category>Email</category>
            <pubDate>July 31 2009</pubDate>
        </item>
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            <title>How Twitter and email can benefit targeted marketing</title>
            <description>Here's a look at why Twitter and email should be considered an essential part of any budget-conscious messaging strategy.</description>
            <link>http://www.imediaconnection.com/content/23121.asp</link>
            <category>EMAIL</category>
            <pubDate>May 19 2009</pubDate>
        </item>
        <item>
            <title>Why email marketing deserves more respect</title>
            <description>Email marketers continue to struggle for the recognition -- and budgets -- they deserve. In this interview, marketing veteran Stan Rapp provides his insights on how these challenges can be overcome.</description>
            <link>http://www.imediaconnection.com/content/22746.asp</link>
            <category>DIRECT MARKETING</category>
            <pubDate>April 20 2009</pubDate>
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            <title>10 ways to prepare for the coming email boom</title>
            <description>The current economic crisis presents an unprecedented opportunity for email marketers to grow their programs. Here's how to make sure this chance doesn't pass you by.</description>
            <link>http://www.imediaconnection.com/content/22350.asp</link>
            <category>EMAIL</category>
            <pubDate>March 17 2009</pubDate>
        </item>
        <item>
            <title>11 insights from a single email click</title>
            <description>Despite the down economy, marketers shouldn't lose sight of email's less obvious virtues. Here's why it's OK if your messages don't always lead to sales.</description>
            <link>http://www.imediaconnection.com/content/22040.asp</link>
            <category>EMAIL</category>
            <pubDate>February 17 2009</pubDate>
        </item>
        <item>
            <title>Email's new role in digital marketing</title>
            <description>In this tough economy, digital marketers are looking to their email communications with renewed hope. Here's what you need to know about the latest shifts in the fundamentals of email marketing.</description>
            <link>http://www.imediaconnection.com/content/21914.asp</link>
            <category>EMAIL</category>
            <pubDate>February 04 2009</pubDate>
        </item>
        <item>
            <title>The truth (and lies) about email marketing</title>
            <description>It's important to separate fact from fiction when it comes to developing your email campaigns. This is what you need to know about this powerful and often controversial communication tool.</description>
            <link>http://www.imediaconnection.com/content/21413.asp</link>
            <category>EMAIL</category>
            <pubDate>December 15 2008</pubDate>
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            <title>How to harness email's rise to power</title>
            <description>During this period of national transition, you can capitalize on email's increasing prominence and better position your campaigns for long-term success.</description>
            <link>http://www.imediaconnection.com/content/21133.asp</link>
            <category>EMAIL</category>
            <pubDate>November 18 2008</pubDate>
        </item>
        <item>
            <title>Send smarter email, not more email</title>
            <description>In tough economic times, don't inundate subscribers with email just because it's inexpensive to do so. Follow these six tips for effective strategic campaigns.</description>
            <link>http://www.imediaconnection.com/content/20803.asp</link>
            <category>EMAIL</category>
            <pubDate>October 14 2008</pubDate>
        </item>
        <item>
            <title>How to create email campaigns for mobile devices</title>
            <description>In today's wireless world, your marketing messages have to be able to reach consumers no matter where they check their email. Here's how to mobilize your campaigns.</description>
            <link>http://www.imediaconnection.com/content/20523.asp</link>
            <category>MOBILE</category>
            <pubDate>September 16 2008</pubDate>
        </item>
        <item>
            <title>Stupid email practices and the marketers behind them</title>
            <description>Ignorant&amp;nbsp;and offensive tactics continue to persist in the email marketing space. Learn what they are and why you should avoid them.</description>
            <link>http://www.imediaconnection.com/content/20245.asp</link>
            <category>EMAIL</category>
            <pubDate>August 19 2008</pubDate>
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