Thomas Moyer

Sales Engineer, SEMPO

Thomas is the Marketing Chair for San Francisco's SEMPO Chapter. Prior to SEMPO, Thomas worked as a Sales Engineer at Kenshoo Social, a Sr. Sales Engineer at Mediaplex (the technology division of ValueClick), a Technical Account Manager for Microsoft, a Sales Planner at Undertone Networks, and finally beginning his interactive career at Carat.Thom... more

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7 common attribution mistakes

Many elementary marketing errors can be easily avoided. Here's how to invest in the right people, draw up a solid plan, and understand your conversions before things get hairy.

Who should manage your social campaigns?

When a new marketing channel gains traction, marketers must determine who is best suited to the challenge. Here's how to find the right person to manage your social campaigns.

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