JJ Bannasch
Summit Alumni

JJ Bannasch

Media Director, Mindgruve

With a decade of agency experience, JJ Bannasch leads media strategies that define actionable and result oriented digital media plans for Mindgruve's clients. His understanding of audience media consumption patterns and scientific approach towards media help him pin-point strategies and tactics needed to exceed client marketing goals. His impressiv... more

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6 often-abused paid search metrics

When it comes to paid search, a lack of context or explanation can be detrimental to campaign success. Consider these common metrics misconceptions.

How to drive (and convert) more website traffic

Your site can and should work harder for you. Here's how to attract more visitors and make the most of their attention while you have it.

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