James Wisdom
Summit Alumni
Brand Marketer

James Wisdom

2nd Vice President, Integrated Marketing, Aflac

James Wisdom is the 2nd Vice President, Integrated Marketing at Aflac, the top provider of voluntary and guaranteed-renewable insurance in the United States. He reports to Aflac's Chief Marketing Officer and is responsible for developing and implementing innovative integrated marketing initiatives that engage current and prospective customers acros... more

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Case study: A marketing icon's Facebook journey

The Aflac Duck is the first and only spokesduck on Facebook, but it wasn't an easy task getting him there. Find out how the brand turned a mascot with a one word vocabulary into a social media success.


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