Josh Gordon

Josh Gordon

Director of Marketing, Knotice

Josh Gordon is the Director of Marketing at Knotice. An expert in direct digital marketing, effective business communication, and social media strategies, Gordon is a seasoned product marketer who creates innovative, successful marketing campaigns using a multiple online channels. Gordon believes in and practices the principles of direct digital m... more

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How well do you know BT?

Behavioral targeting is a catch-all term that is actually comprised of vastly different methodologies. Use this guide to help you decide which strategy will best suit your campaign.

How to build more-complete customer profiles

Is your marketing organization able to connect the dots when it comes to customer data? Here are the top four benefits of using a universal profile management system.

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