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Christopher Cox

Senior Manager Global Digital Marketing, The Hershey Company

Responsible for providing strategic thought leadership and directing all consumer-facing Paid and Owned digital marketing affairs at iconic global chocolate manufacturer headquartered in Hershey, PA. Internal consultant/subject matter expert that serves as liaison to all brand groups and other departments in order to build capability and provide st... more

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Sweet Success: Hershey's Leverages Multi-Channel Digital Campaigns to Drive Strong Business Results Published: May 03 2012 \| EVENT COVERAGE The Hershey Company's portfolio of brands includes some of the most widely known, beloved and iconic brands in the American marketplace.
Hershey's on finding the soul of a brand Published: October 18 2011 \| Brand Issues No one knows more about brand essence than Hershey'. Find out how Hershey's has strengthened ties to its legendary consumer base, connecting with moms and today's mobile users. Hershey's Christopher Cox shares his secrets with us.

Sweet Success: Hershey's Leverages Multi-Channel Digital Campaigns to Drive Strong Business Results

Published: May 03 2012 | EVENT COVERAGE

The Hershey Company's portfolio of brands includes some of the most widely known, beloved and iconic brands in the American marketplace.

Hershey's on finding the soul of a brand

Published: October 18 2011 | Brand Issues

No one knows more about brand essence than Hershey'. Find out how Hershey's has strengthened ties to its legendary consumer base, connecting with moms and today's mobile users. Hershey's Christopher Cox shares his secrets with us.