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Published:
May 07 2010
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Social Media
See how and why social proof -- the increased likelihood of doing something when you see others doing it -- can turn up the heat on your marketing power.
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Published:
March 24 2010
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WEBSITES
Hyper-targeted messages can do more than just boost content relevancy for your audience. Take a look at how segmenting pages for your campaign traffic can make your conversions skyrocket.
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Published:
March 02 2010
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DIRECT MARKETING
Great campaigns aren't truly successful if consumers aren't converting. Learn why your conversion rate might be the most important metric of all.
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