Founder and CEO, SocialTwist
Prior to Pramati, Vijay worked in various capacities of software development and technical management for over 8 years with Wipro (NYSE:WIT, the second largest software services company from India).Vijay cofounded Pramati Technologies, a pioneer in Java Application Server space being the world's first product in the space to achieve J2EE certificat... more
Tapping into this lucrative demographic and its significant purchasing power is an essential part of marketing in today's climate. Here's how to do it.
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1 4 brands that emotionally connect with consumers
2 How to explain your job to a 10-year-old
3 3 big brands that don't want -- or need -- an agency
4 5 reasons I hate big data
5 The 8 best social media campaigns of 2012
