AD Global Digital Strategy and Analytics, Kellogg's
As Associate Director Global Digital Strategy and Analytics, Aaron Fetters is responsible for enhancing Kellogg’s capabilities in digital marketing measurement and analysis, with emphasis on digital media performance, insights and digital marketing ROI. In addition, he is the lead digital strategist for the Pop-Tarts and Eggo brands, advising and c... more
Jeff Smith, CMO & SVP of Client Services of Vizu will quickly show the results of original research that asked Brands, Agencies and Media nearly 70 questions about the future of online Brand advertising
Full Summit Calendar | Request Invite
1 How 5 brands took huge risks on controversial content
2 3 big brands that don't want -- or need -- an agency
3 5 questions your social media team hates being asked
4 9 downloadable custom Google Analytics reports
5 The 8 best social media campaigns of 2012