Melonie Gallegos

Principal and Chief Social Strategist, Fandom Marketing

Melonie Gallegos draws on over a decade of digital marketing experience to create integrated social media strategies. Over the years she has worked with a vast portfolio of CPG and B2B companies and for top-tier digital advertising agencies. She currently heads up Fandom Marketing, a social media marketing firm she co-founded in San Diego, and Ming... more

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Step-by-step guide to planning a killer social campaign Published: December 11 2012 \| Social Media A successful social campaign stems from creativity, ingenuity, consistency, and a solid foundation that holds it all in place. Here is the bedrock of social media success.
8 social curation tricks for Pinterest and beyond Published: May 02 2012 \| Social Media With the rise of Pinterest and similar services, anybody can be a content curator. See how your brand can capitalize on the latest social craze.
A social media planner's guide to pleasing the boss Published: November 18 2011 \| Social Media To be a successful social strategist, you'll need buy-in from the execs in order to move forward with your brilliant marketing plan. Find out how to make them happy.
9 social media questions you're afraid to ask Published: May 27 2011 \| Social Media Many brands are still unsure of how best to use Facebook and Twitter to their advantage. Learn how to tailor your social media strategy with these no-nonsense answers.

Step-by-step guide to planning a killer social campaign

Published: December 11 2012 | Social Media

A successful social campaign stems from creativity, ingenuity, consistency, and a solid foundation that holds it all in place. Here is the bedrock of social media success.

8 social curation tricks for Pinterest and beyond

Published: May 02 2012 | Social Media

With the rise of Pinterest and similar services, anybody can be a content curator. See how your brand can capitalize on the latest social craze.

A social media planner's guide to pleasing the boss

Published: November 18 2011 | Social Media

To be a successful social strategist, you'll need buy-in from the execs in order to move forward with your brilliant marketing plan. Find out how to make them happy.

9 social media questions you're afraid to ask

Published: May 27 2011 | Social Media

Many brands are still unsure of how best to use Facebook and Twitter to their advantage. Learn how to tailor your social media strategy with these no-nonsense answers.