Chief Scientist, Matt Curcio, chief scientist of Aggregate Knowledge, is in charge of "making the science work." This entails algorithm development for the massive data volumes at AK, wrangling the science team, and thought leadership for attribution modeling. Matt has been a startup scientist for over 10 years, working in diverse fields such as ma... more
As an industry, online marketing has fallen into a few dangerous ruts. See where we need to seriously improve our practices.
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1 7 ad campaigns that used reverse psychology
2 The top 10 most disastrous hashtag campaigns
3 The most meaningless (and hilarious) job titles on LinkedIn
4 5 brands with the craziest fans
5 The newest brands to rock video content