Chief Scientist, Matt Curcio, chief scientist of Aggregate Knowledge, is in charge of "making the science work." This entails algorithm development for the massive data volumes at AK, wrangling the science team, and thought leadership for attribution modeling. Matt has been a startup scientist for over 10 years, working in diverse fields such as ma... more
As an industry, online marketing has fallen into a few dangerous ruts. See where we need to seriously improve our practices.
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1 The most meaningless (and hilarious) job titles on LinkedIn
2 4 website landing page best practices
3 The best social media campaigns of 2015 (so far)
4 5 best music-brand partnerships
5 11 innovative movie marketing campaigns