VP of Strategy, Babcock & Jenkins
As VP of Strategic Planning, my goal is to drive smart, ROI-based integrated marketing programs for B2B organizations. Over the past 15 years I've had the opportunity to forge relationships with and partner with some remarkable organizations (and marketers) - including: Qwest, Microsoft, Polycom, Intel, Adobe, Omniture, HP, Ciena, Symantec, Citrix,... more
Now is the time for progressive marketers to transform the corporate website into a demand-generation hub. But first, here are four obstacles your company must overcome to master inbound marketing.
Full Summit Calendar | Request Invite
1 How 5 brands took huge risks on controversial content
2 3 big brands that don't want -- or need -- an agency
3 5 questions your social media team hates being asked
4 9 downloadable custom Google Analytics reports
5 The 8 best social media campaigns of 2012