As an Account Manager in Übermind's Entertainment & Media vertical, Kevin is responsible for identifying clients’ business needs and collaborating with both the client and Übermind's cross-disciplinary teams to understand, define, and build effective solutions. Kevin provides day-to-day client communications, closely monitors and manages project fi... more
Connected TV offers an opportunity for marketers, content owners, and users to align in shaping viewing habits. Here are the fundamentals.
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1 The top 10 most disastrous hashtag campaigns
2 7 ad campaigns that used reverse psychology
3 The most meaningless (and hilarious) job titles on LinkedIn
4 5 brands with the craziest fans
5 11 innovative movie marketing campaigns