Steve Farella

Founder, TargetCast tcm

As the founder of TargetCast tcm, Steve is dedicated to the pursuit of excellence in communications strategy and execution. Marshalling his resources and expertise in media and market research, data mining, communications planning and accountability, Steve is providing the best in communications services for his growing client base. Prior to found... more

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Marketing misconceptions about the shifting radio landscape

Is the explosion of digital music services the death of broadcast radio? Here's what you need to consider before marketing through online audio channels.

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