iMedia Connection - Connecting the Marketing Community

Articles
Top Stories
Cover Stories
View all Cover Stories »
Subjects
- Local
- Media Planning & Buying
- Mobile
- Search
- Social Media
- Targeting
- Viral
- Video
- Web Analytics
- Websites
Blogs
iMediaConnection Blog
Videos
Sections
Latest Videos
Summits
iMedia Summits
- Senior buyers and sellers of interactive media attend our summits to learn, network, and do business.
  Visit iMedia Summit
Summit Coverage

iMedia Agency Summit, May 2013
Photos  |  Articles & Videos

iMedia Video Summit, March 2013
Photos  |  Articles & Videos

iMedia Brand Summit, February 2013
Photos  |  Articles & Videos

view more »
- iMedia InFocus Summit 2013
  June 4-6, 2013, Chicago, Illinois
  View Agenda | Learn More | Request Invitation
- iMedia Brand Summit 2013
  September 8-11, 2013, Coronado, California
  View Agenda | Learn More | Request Invitation
- iMedia Breakthrough Summit 2013
  October 20-23, 2013, Austin, Texas
  View Agenda | Learn More | Request Invitation
- iMedia Agency Summit 2013
  December 8-11, 2013, Scottsdale, Arizona
  View Agenda | Learn More | Request Invitation
- Agency Summit 2012
  Dec 2-5, 2012, Scottsdale, AZ
  Request Invitation
Jobs
- Job Seekers
  The leading job board for social media jobs.
- Employers
  Put listings in front of the active and passive job seekers.
Latest Jobs
People Connection
People Connection Search
Find People by name, company, or title
Join People Connection

Public profile SEO friendly!

Become an expert. Comments show up on your profile.

Expand your business.

Become a member now | Sign in
Resource Connection
International
- India
- United Kingdom

Summit Alumni

Contact Diana

Diana Plazas

Director of Online Marketing for Doubletree Hotel, Hilton Worldwide

Diana Plazas is the Director of Online Marketing for Doubletree Hotels at Hilton Worldwide. Diana has been in this role since 2009 and previous to that she managed search engine marketing for the Hilton portfolio of brands since the Summer of 2006, working on both organic and paid search initiatives for the Americas. At Doubletree, she leads the br... more

Member Search

Bio
Articles
Comments
Photos

Diana's Articles Diana's Article Feeds

DoubleTree by Hilton Cookie CAREavan Tour - Social Media Campaign Published: February 17 2012 \| EVENT COVERAGE In celebration of the 25th Anniversary of the hotelier's signature chocolate chip cookie, DoubleTree by Hilton launched the nationwide "Cookie CAREavan Tour," a mobile food truck campaign in May 2011, that completed a 15,000-mile, 50-city tour that shared more than 265,000 of their legendary chocolate chip cookies.

DoubleTree by Hilton Cookie CAREavan Tour - Social Media Campaign

Published: February 17 2012 | EVENT COVERAGE

In celebration of the 25th Anniversary of the hotelier's signature chocolate chip cookie, DoubleTree by Hilton launched the nationwide "Cookie CAREavan Tour," a mobile food truck campaign in May 2011, that completed a 15,000-mile, 50-city tour that shared more than 265,000 of their legendary chocolate chip cookies.