Marketing Director, Johnson & Johnson
Kevin “Nalts” Nalty is the only popular YouTube Partner who doubles as a career marketer. He is the author of “Beyond Viral: How to Attract Customers, Promote Your Brand, and Make Money with Online Video” (Wiley). Nalty is one of the most-viewed comedians on YouTube, with more than 220 million views of more than 1000 videos. He and his comedy video... more
We hold these truths to be self-evident, that all views are not created equally. Evolved research of this medium will show that various video placements have radically different costs, engagement and impact.
Full Summit Calendar | Request Invite
1 How to explain your job to a 10-year-old
2 3 big brands that don't want -- or need -- an agency
3 4 brands that emotionally connect with consumers
4 5 reasons I hate big data
5 How 5 brands took huge risks on controversial content