Gregg Freishtat is a technology executive with nearly 20 years of experience leading innovative and transformative companies. He founded three start-ups, all of which had successful exits. Deeply rooted in venture capital and management, he has led several companies through acquisition and has had a hand in developing disruptive technologies in con... more
The key to an engaging site is rich content, but many marketers don't know how to get it. Here are the strategies that will help you develop the right creative for your brand.
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1 4 brands that emotionally connect with consumers
2 The metrics that will make your CMO love you
3 How to explain your job to a 10-year-old
4 The 8 best social media campaigns of 2012
5 5 reasons I hate big data