Kendra is a graduate of Georgetown University in International Business and Marketing. After a brief stint as a marketing consultant, she landed in a new division of the Levi's brand called Retail Marketing. Kendra has been running the outlet channel, which has grown to over 120 stores. She has also led special projects for marketing in tourism, ne... more
In this session with AT&T AdWorks, an outlet digital marketer from Levi's will share campaign objectives, methodology, results and key learnings.
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1 How 5 brands took huge risks on controversial content
2 5 questions your social media team hates being asked
3 3 big brands that don't want -- or need -- an agency
4 9 downloadable custom Google Analytics reports
5 The 8 best social media campaigns of 2012