Director of Data Services, Bridgz Marketing Group
Bob Gorans is director of data services for Minneapolis-based Bridgz Marketing Group, managing the development and maintenance of technologies that aid in the delivery of customer-focused and data-driven marketing programs.
As the digital era evolves exponentially, organizations everywhere are recognizing the need to focus on data management. Use these tips to unlock optimization for your next campaign.
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1 How 5 brands took huge risks on controversial content
2 5 questions your social media team hates being asked
3 3 big brands that don't want -- or need -- an agency
4 9 downloadable custom Google Analytics reports
5 The 8 best social media campaigns of 2012