Michelle Van Santen

Michelle Van Santen

Creative Director, Bridgz Marketing Group

Michelle Van Santen is the creative director at Minneapolis-based Bridgz Marketing Group. Midway through engineering school, Michelle discovered her true passion and became a designer. She brings this unusual mix of analytical thinking and conceptual design to her position as creative director.

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How data can drive better creative

The more you know your customers, the deeper and more meaningful the relationship. Here's how to turn information into highly targeted creative.

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