Jeff Fagel

Jeff Fagel

VP of Marketing & Brand Development, edo Interactive

Jeff Fagel is Vice President, Marketing and Brand Development at edo Interactive, a venture-backed start-up that helps advertisers connect online advertising with in-store results.  With more than 15 years of brand marketing experience, Fagel has held multiple leadership roles at PepsiCo, Gatorade, Frito-Lay & and Kmart. You can find Jeff on Google... more

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Fresh ways to better engage mobile shoppers

Is your marketing plan putting an ultra-connected consumer first?  If not, here are five tips to help you succeed in the mobile age.

How to revive lifeless omni-channel retailing

To survive the fiercely competitive retail environment, brands have to show some soul. Here's how to create that emotional connection consumers love to share.

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