Chief Executive Officer, Reputation Changer
Known to his friends and his colleagues as a leader among leaders, Cliff Stein assumed the position of Chief Executive Officer of Reputation Changer in the summer of 2012. In his role as the leader of the #1 reputation management firm, he is not only the central guiding force of Reputation Changer itself, but also the de facto spokesman for the ind... more
A social media campaign can be executed at any time, providing an immediate and far-reaching response to any PR disaster. Here's how to use it to your benefit.
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1 How to explain your job to a 10-year-old
2 3 big brands that don't want -- or need -- an agency
3 4 brands that emotionally connect with consumers
4 5 reasons I hate big data
5 The 7 deadly sins of digital marketing