Fiona joined global creative ideas shop gyro in 1999, working in the agency’s San Francisco office as Client Services Director before setting up the consumer practice in London. In 2007, Fiona moved east to set up gyro Dubai with her business partner, best friend and sister, which she currently runs as Managing Director.gyro is an Advertising Age T... more
Pinterest is overwhelmingly dominated by female users. But how are the genders divided across other social media platforms -- and why?
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1 3 big brands that don't want -- or need -- an agency
2 How to explain your job to a 10-year-old
3 How 5 brands took huge risks on controversial content
4 The 8 best social media campaigns of 2012
5 4 brands that emotionally connect with consumers