JT Anderson

JT Anderson

VP Executive Creative Director, Enlighten

JT Anderson is VP Executive Creative Director at Enlighten, one of the nation's original interactive agencies. Before joining Enlighten he held lead roles within various Leo Burnett / Publicis shops. He has over a decade of digital marketing experience handling clients like Kellogg's, Diageo, Blackberry, Nintendo and Procter & Gamble. Current clien... more

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3 reasons why digital campaign ideas fail

When executing a breakthrough idea in the digital realm, it's easy to commit a number of mistakes. Here's what to avoid when implementing online-specific ideas.

3 reasons why digital campaign ideas fail

When executing a breakthrough idea in the digital realm, it's easy to commit a number of mistakes. Here's what to avoid when implementing online-specific ideas.

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