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Contact Kathy

Kathy Sharpe

CEO, Sharpe Partners

One of the true pioneers of interactive marketing, Kathy Sharpe endured many long hard winters providing big Brands with old advertising solutions. When the spring thaw arrived in 1994, she began to explore emerging forms of marketing and immediately embraced their potential.As an account director at Ogilvy & Mather Interactive and the director of ... more

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3 brands using consumer benefit the right way Published: January 29 2009 \| WORD OF MOUTH In hard times, "hope" as a consumer benefit can be a powerful marketing tool, transcending customer relationships and making a powerful brand impression at just the right time in our economic history.
Make Imperfect Metrics Work for You Published: May 16 2007 \| WEB ANALYTICS Sharpe Partners' CEO outlines five ways to successfully measure results.
New Social Marketing Opportunities Published: March 23 2007 \| Social Media Sharpe Partners' CEO describes five ways to prepare for marketing within social networks in the near future.

3 brands using consumer benefit the right way

Published: January 29 2009 | WORD OF MOUTH

In hard times, "hope" as a consumer benefit can be a powerful marketing tool, transcending customer relationships and making a powerful brand impression at just the right time in our economic history.