Katie Neil

Katie Neil

VP, Account Services, Anthem Worldwide

With 20+ years of marketing experience with leading consumer product companies and agencies, Katie Neil is Vice President, Account Management, at Anthem, a global creative agency that actively connects brands with people by amplifying desirability—creating an insatiable thirst for brands from package design to brand campaign to drive brand performa... more

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A new shopper marketing playbook

Shopper marketing can create deep connections that drive ROI and sustain loyalty beyond the trip down the aisle. Here's how to do it right.

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