Jenn Deering Davis

Jenn Deering Davis

Editor-in-Chief, Union Metrics

Jenn Deering Davis is co-founder and Editor-in-Chief of Union Metrics, the company behind TweetReach and several other social media analytics products. She holds a Ph.D. in Organizational Communication and Technology from the University of Texas at Austin. Her academic research focuses on how people interact with and through communication technolog... more

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4 best practices from Tumblr's top brands

What does it take to survive on this platform? See what the site's most successfully marketed blogs have in common.

Real-time marketing fails from major brands

Brands have jumped on the real-time marketing bandwagon in droves -- and it's getting out of hand. Here's how major brands have failed and what we've learned from their sorry attempts.

4 brands that are taking Tumblr by storm

Your customers are on Tumblr. Are you? Here are the opportunities you are missing -- and the brands that are taking advantage.

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