co-founder and CEO, Plink
Peter Vogel is co-founder and CEO of Plink, an online-to-offline rewards program that motivates members to make offline purchases. He has more than a decade of executive-level, online sales and marketing experience specializing in performance-based marketing, media buying and monetization of social media. Most recently, Peter was senior director of... more
The average 30-second Super Bowl ad cost advertisers close to $4 million, but what can you get for this small fortune? Let's compare the effectiveness of TV to performance-based marketing.
Full Summit Calendar | Request Invite
1 How 5 brands took huge risks on controversial content
2 3 big brands that don't want -- or need -- an agency
3 5 questions your social media team hates being asked
4 9 downloadable custom Google Analytics reports
5 The 8 best social media campaigns of 2012
