Chris O’Hara is a recognized a domain expert on platform technology, with an emphasis on digital advertising workflow, data management, and real-time bidding. He has led successful sales efforts at Looksmart, TRAFFIQ, Reviewed.com, Nielsen, and Mediabistro.com. Chris has contributed to industry publications including Business Insider, eMarketing & Commerce, EConsultancy, AdMonsters, MediaPost, The Agency Post, Adotas, ClickZ, iMediaConnection, Digiday, and AdWeek. The author of “Best Practices in Digital Display Media” (EConsultancy, March 2012), Chris’ latest whitepaper is Best Practices in Data Management (Econsultancy, November 2012).
