Senior marketing executive with 15+ years of experience driving business growth, leading teams, launching brands and products, and achieving results through creative, results-driven and technology-enabled marketing. While the rest of the industry only dreams about the “next big thing” in digital marketing, she’s off making it happen.
Cathleen currently leads the Social, Mobile, and Emerging efforts for Intuit’s consumer group, including TurboTax, Mint, and Quicken. Prior to joining Intuit, she spent many years agency-side, most recently as the Chief Results Officer at MEA Digital, where she drove client success by combining strategic and tactical approaches and pursuing exceptional ideas wherever they may be. A strong technical background provides the foundation for groundbreaking interactive ideas and new insights into analytics and measurement. Cathleen has successfully guided marketing strategy and development work for clients such as Oakley, Sunglass Hut, Nickelodeon, L’Oreal, the San Diego Chargers, ViewSonic Corporation, Advanta Bank, WD-40, Qualcomm, Jabra, and Toshiba.