Eric Yang
Summit Alumni

Eric Yang

CEO, Essence Digital

I started Black Bag Advertising in 2003.  We are a digital strategy, media planning and buying company with Fortune 100 clients including:  McDonalds, Toyota, and Bank of West.    I am primarily responsible for business development and client services. I have more than 11 years of experience in traditional and interactive marketing and advertising.... more

Eric's Bio

I started Black Bag Advertising in 2003.  We are a digital strategy, media planning and buying company with Fortune 100 clients including:  McDonalds, Toyota, and Bank of West.    I am primarily responsible for business development and client services. 

I have more than 11 years of experience in traditional and interactive marketing and advertising.  I have a strong and diverse background in client service management, media planning, brand strategy and direct response.  I've worked for several advertising agencies in New York, Hong Kong and San Francisco marketing products and services for companies that include Saturn Corporation, Four Seasons Regent Hotels, Verizon Wireless, and United Airlines.

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