Sean Cheyney is the vice president of marketing and business development for AccuQuote. He is responsible for spearheading the overall growth and direction of the company´s marketing initiatives, channel development, strategic partnerships, emerging media platforms, brand image, and customer acquisition through both online and offline advertising. Cheyney´s primary responsibilities include executing the company´s marketing strategy to the external public, recruitment advertising, overseeing Web site design and content development, and evaluating and optimizing all aspects of customer interaction. He is also directly responsible for initiating and maintaining all advertising and partnership relationships to help benefit and promote the company´s image and business model.
Prior to joining AccuQuote, Cheyney served as director of online marketing for BambooBiz, Inc., where he was responsible for helping to build and expand lead generation efforts for existing clients. He also created and managed all co-registration campaigns designed to monetize existing Web site traffic. During his tenure there, Cheyney was responsible for successfully increasing sales in the company's list division by more than 20 percent.
A California native, Cheyney resides in Northbrook, Ill., and holds a bachelor´s degree in criminology, law, and society from the University of California-Irvine.
