Jeff's Bio
Jeff Lanctot serves as Avenue A | Razorfish's Vice President of Media and Client Services. Jeff joined Avenue A | Razorfish in 1999, and served as the agency's Media Director prior to taking on the Vice President role. The Media team is the largest independent buyer of interactive media in the United States and the AR Search division is the country’s largest SEM. Jeff’s current focus is on the integration of digital strategies including search, display media, video and emerging technologies.
Prior to joining Avenue A | Razorfish, Jeff worked in direct marketing as vice president of Qualfund LLC. He began his career with the Deloitte Consulting Group, providing management consulting and business analysis for a host of Fortune 500 companies and government agencies. Jeff, a graduate of Washington State University, is a recipient of MEDIAWEEK's "Media All-Star" award, B2B Magazine's "Best & Brightest Media Strategist" award, and was named one of Media Magazine's "50 Most Influential People in Online Advertising."
