Uwe Hook
Summit Alumni

Uwe Hook

Principal, Gretchenfrage

I help organizations increase business value through capturing the hearts and minds of today’s empowered consumer/customer. I’ve worn many hats in my career including creative director, business leader, media and marketing strategist and executive as well as digital technologist. I've worked with world-class organizations including Mercedes-Benz, V... more

Uwe's Bio

I help organizations increase business value through capturing the hearts and minds of today’s empowered consumer/customer. I’ve worn many hats in my career including creative director, business leader, media and marketing strategist and executive as well as digital technologist. I've worked with world-class organizations including Mercedes-Benz, Visa, Honda/Acura, Nestle, T-Mobile, Electrolux and H&M - just to name a few. My goal is to identify important cultural trends/consumer behaviors and, based on these insights, deploy strategic integrated marketing solutions which engage people, build brands and deliver value for all stakeholders. 

I am also a professional speaker, connecting with audiences across the globe (SXSW, TED, Ad-Tech, Le Web, etc.)

 

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