Dave Knox is Chief Marketing Officer for Rockfish, a full-service digital innovation partner that drives business for some of the world’s largest brands. Before opening the Cincinnati office of Arkansas-based Rockfish in 2010, Knox was a seven-year veteran of Procter & Gamble, where he was instrumental in the digital turnaround that led to P&G being named to AdAge’s Digital A-List. As Brand Manager for Global Branded Entertainment, Dave led the strategy for new business models in venture investment, digital media and original content. Previously, he served as P&G’s Corporate Marketing Brand Manager for Digital Business Strategy, responsible for driving digital innovation and capability across P&G’s 300+ brands worldwide.
Author of the industry-leading blog, HardKnoxLife.com, Dave is widely recognized as a thought leader in digital marketing, social media, tech innovation and entrepreneurship. He was named an Agency Innovator by The Internationalist in 2011; was part of the iMedia 25 Class of 2010; has been recognized by Ad Age as “1 of 25 Media People You Should Follow on Twitter”; and by Media Industry News as a “2010 Social Media Superstar.” Dave speaks frequently on brand and digital marketing, including appearances at SXSW, TEDxCincy, American Express Innovation Summit, Web 2.0 Summit and the IEG Sponsorship Conference.
Dave is a leader in the entrepreneurial community, serving as a Board Observer / Advisor to several venture-backed companies. He is co-founder of The Brandery, the first startup accelerator to focus on applying principles of brand marketing to startups. He is also a co-founder of Cincinnati Social Media; serves on the Board of VCU Brandcenter in Richmond, VA; and is on the Board of Directors for Cincinnati’s Mercantile Library. Dave is a graduate of Miami University and lives in Cincinnati with his wife and their son and daughter.
