Florian Kahlert

Florian Kahlert

Managing Director - Digital Market Intelligence, GfK

As Managing Director, Digital Market Intelligence, Mr. Kahlert is responsible for the management and direction of GfK's digital products group in North America.Mr. Kahlert has been instrumental in growing startup companies in the Online Media technology field since 1997. In 2008 he joined Dimestore (acquired by Knowledge Networks in 2009) as Vice P... more

Florian's Bio

As Managing Director, Digital Market Intelligence, Mr. Kahlert is responsible for the management and direction of GfK's digital products group in North America.

Mr. Kahlert has been instrumental in growing startup companies in the Online Media technology field since 1997. In 2008 he joined Dimestore (acquired by Knowledge Networks in 2009) as Vice President of Product and Operations and has led the product development and market introduction of its real- time campaign effectiveness measurement and optimization solution. In 2012 Knowledge Networks was acquired by GfK and since then Mr. Kahlert has led the Digital Product Group and Media & Entertainment Group of GfK in North America. Previously Mr. Kahlert was Vice President at Right Media, building the client services and training teams and establishing Right Media´s international presence, opening the office in London in 2006. Between 1999 and 2005, he was one of the initial executives at InsightExpress, responsible for developing an online respondent recruitment methodology, for which he received a patent, and building a custom panel practice that grew to more than 15 custom panels in the first year alone. Mr. Kahlert holds an M.A. in Communications and Psychology from Ludwig Maximilians University in Munich.

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