John created the 140 Proof brand and co-led development of its API and ad-targeting architecture. Prior to contributing to 140 Proof's success, John helped launch social bookmarking (as the founder of Feed Me Links) and the consumer web (as Director of Engineering & UX at Organic Inc). John studied computer science, cryptography, and design at the University of Michigan. He codes & tweets as jm3 , and advises startups like Huddl, Gumshoe, and Tixelated.
