Ian Gomar is Chief Marketing Officer for Sporting Goods, Fitness and Toys at Sears Holdings (Sears and Kmart) and is responsible for the multi channel integrated marketing strategy and execution. Prior to Sears Holdings, he was President of Retail& E-commerce at Steve Madden footwear, President/CEO of Athletes World/Bata in Canada, and held CMO roles at Footlocker Inc. and Starter Apparel. Ian has extensive experience in CPG, retail marketing and turnarounds, and developing digital ecosystems which seamlessly integrate home, store and mobile touch points.